Priocept and the London Stock Exchange have been shortlisted for a Revolution Award in the “Best business-to-business service” category, for the www.londonstockexchange.com website.
This award is given to the service that makes the best use of interactive media to enable a business to communicate, or trade, with other businesses or its divisions and subsidiaries.
Also shortlisted in this category are Diageo, Financial Times, GlaxoSmithKline and Pinsent Masons.
The London Stock Exchange is one of the best known and most trusted brands in the financial sector, for both consumer (private investor) and business (brokers, analysts, fund managers) audiences alike. In 2004 it was recognised that this brand value was not being fully exploited in the online arena, despite an already substantial user-base at www.londonstockexchange.com.
Working in partnership with Priocept, the London Stock Exchange have successfully re-implemented the www.londonstockexchange.com service on an all new content management platform. The site has been completely redesigned to reflect the new London Stock Exchange brand identity and provides a broad range of online financial information products and services.