Responsive website design can be simply described as an approach to design by which the intent is to provide the most optimal viewing experience on all devices. Elaborated, this includes ease-of-use whereby there is minimal user involvement, by way of resizing, panning and scrolling, across a wide array of devices (from personal computers to mobile devices).

An article describing our approach to implementing branded unsubscribe emails with the Alterian Dynamic Messenger email marketing platform, and our workarounds to some of the problems we stumbled across.