Enterprise content-managed websites need bi-directional content transfers on a regular basis. Here we explain why, and how to achieve this, a task which involves content editors, IT operations, and software development teams.
In this article, we look at the difference between a CMS and a content repository, and how and why you might decide that a content repository is the right technology for your expanding content requirements.
Selecting the right Web Content Management (WCM) system presents unique challenges for organisations keen to make the most of what can be a significant and strategic investment. New modes of customer engagement – from e-commerce to social media and online marketing – turn many older assumptions about WCM on their head.