GSK Mobile App Featured in IFPMA Report

The International Federation of Pharmaceutical Manufacturers & Associacions (IFPMA) - a partner in the World Health Organization and International Telecommunication Union initiative on 'mHealth' - have identified the mobile version of GlaxoSmithKline's Behavioural Support Programme (BSP) in their latest report, "Be Healthy, Be Mobile".

Priocept launch new website

Today Priocept successfully launched, following on from previous releases of the NiQuitin market sites for France, UK, Russia and the Middle-East.

Priocept launch new community features on

Today Priocept launched, the latest release of GlaxoSmithKline’s smoking cessation Behavioural Support Programme (BSP) including major new community and social media features implemented on the Gigya platform.

Alterian Dynamic Messenger: Implementing Unsubscribe

An article describing our approach to implementing branded unsubscribe emails with the Alterian Dynamic Messenger email marketing platform, and our workarounds to some of the problems we stumbled across.

Developing a Web Services API for EPiServer

A technical deep dive into our approach for exposing the complex business logic in GSK's NRT Behavioural Support Programme - which is implemented on the EPiServer CMS platform - via a new web services API.

Priocept launch new website

Priocept have launched the first of the redesigned Niquitin websites for GSK in the UK market. This follows a six month design and development of a new internationalised web platform using EPiServer CMS.